Tuesday, December 26, 2006

My grandma can roll faster!

Rollers aren't just for racers. And the Sole Ride isn't just for your grandparents. We always have something for everyone!

Thursday, December 14, 2006


We have the perfect gift for you and your significant other. Don't struggle to find a gift that BOTH of you can use! Buy the Trek T2000 so you can both ride together! The sizing is perfect to accomodate different heights.

We also have a huge stock of high-end Fishers and Treks with sample NiteRider lights on them. Come by to see which model and light fits you best!

We also have #482 out of 500 Madone Lance Limited Edition 2004 waiting for it's worthy owner to buy it.

Thursday, December 07, 2006

We Will Store Your Gifts!

Are you thinking of buying a bicycle or large gift to give to someone? We can store it for you! Don't worry about taking it home and finding an awkward hiding place. We have plenty of room to store whatever you buy from us.

Come in to see our large selection of gifts, especially our childrens bikes and CycleOps trainers!

Sunday, December 03, 2006

Dorm trials

One of our employees, Steven, built up a sweet trials bike! He took it with him to college and probably hasn't stopped riding it. He has also been mountain bike racing and having a blast. Keep riding Steven and don't forget to study!

Saturday, December 02, 2006

Red Bow Sale!!

December 2 – December 17
Trek Bicycle Store of St. Louis
Monday-Friday 10-8, Saturday 10-6, Sunday 12-5

Purchase a new bike with your TREK card and Receive no payments and no interest for 12 months (ask staff for details)

Get FREE accessories with every bike! – Receive 10% of the purchase price back in free accessories (Day of purchase only; offer not valid on previously discounted bikes.)

Tires – Bontrager and Vittoria folding road tires – buy two, get four tubes FREE, save $20

Bicycle Closeouts
Lemond Chambery 55cm - $1,899.99 reg $2,099.99
Lemond Reno WSD 49cm - $809.99 reg $909.99
Trek 5000 54,56,62 cm - $1,799.99 reg $1,919.99
Madone 5.9 58cm - $4,199.99 reg $5,169.99
Gary Fisher X-Caliber 29er 15.5” - $1,179.99 reg $1,379.99
Trek Fuel 70 15.5” - $899.99 reg $1,049.99
Trek Equinox 7 WSD 47cm - $1,119.99 reg $1,649.99

Check out our other bicycles on sale!

Shoes – Save 30% on selected cycling footwear

Friday, December 01, 2006

Hot cocoa hookup!

We are open today and our friends at Starbucks down the street hooked us up with a bunch of hot cocoa. So if you want to get some shopping done while everyone else is couped up behind their desks at work, swing by and hang out with us! There's always something going on here (and we still have power so our heaters are working VERY well)! Feel free to bring your bike so we can watch you pull donuts in the parking lot.

Wednesday, November 29, 2006

FREE Pilates class tomorrow!!

Derek has decided to host our first pilates class of the season for FREE! We will start at 8pm and go until 9pm. Please bring your own mat since we will not have any to provide.

Please email Derek at trihard04@yahoo.com or call the shop at (636) 394-2453 to register.

Take advantage of this great offer and also be the first to pre-register for upcoming classes!

Saturday, November 25, 2006

Coffee ride

Due to randomly perfect weather, our trainer session for tomorrow (Sunday, Nov. 26) morning is cancelled. We're making the best of this drastic climate change by taking our bikes OUTSIDE. Meet us at Kaldi's in Kirkwood at 8am for a group ride around town. It will be an easy ride at a moderate pace for about 2 hours. Bring money for coffee and muffins!

Ride on.

Wednesday, November 22, 2006

Group road ride @ 9am


Join us Thursday morning @ 9am for a 2 hour, moderately paced road ride. You will be back home before noon to make your cranberries. The more you ride, the more you can eat!!

Thursday, November 16, 2006

Monthly Maintenance Schedule Changed

We are glad to announce a time change in our monthly maintenance schedule.

Instead of being the first WEDNESDAY of the month at 6PM, we have changed our maintenance class to every first SATURDAY of the month at 9:30AM.

This class is free and open to all riders of all kinds - mountain, road, hybrid, recumbent, etc. The class usually runs for a little over an hour and includes flat tire repair, cleaning and lubing your bike, and a guideline of how to perform a quick safety check on your bike before you ride. We will have a short Q & A afterwards also.

Bring your friends and your front wheel if you can! If not, we have plenty of spare wheels for you to practice on.

The first class will be December 2nd; see you then!

Tuesday, November 14, 2006

Trek Demo Sweetness

Thanks to everyone who helped out with the demo! We had an absolute blast wrenching and meeting all of you. The turnout was huge - over 150 riders in a span of 2 cold, windy days!

We can't wait to host the demo again in the spring time. If you received a special Demo Day coupon, make sure you come in to get your favorite bike before it expires on Nov. 30th!

Derek and demoers

Jeff preaching what he practices

Jeff and Ken

Saturday, November 11, 2006

Trainers and Pilates - the perfect cold weather combo!

We are super excited to announce our cold weather specials this year. We will be leading in-shop trainer sessions and pilates every week.

Sunday mornings, starting Nov. 19th, from 10:30am-11:30am we will bring our no-drop road ride into the shop and form our no-drop trainer rides;) Bring your trainer, buy one from us, or rent one for $3.

Thursday evenings, starting Nov. 30th, from 8pm-9pm Derek will lead a pilates class. He has been teaching for awhile and will gear the classes towards cyclists and triathletes. He only asks that you bring your own mat with you.

Prices are $8/each class or $25/4. MultiSport Club members receive a discount. Please sign up at the shop and call before you come to make sure at least 5 people have signed up (we require a 5 person minimum attendance and a 25 person maximum attendance). CASH OR CHECK ONLY! Either call the shop or come in to register.

Now that the weather has gotten colder, these classes are perfect to keep your fitness up and your holiday belly-bulge down. Move away from the couch, stop looking at the turkey in the fridge, and get shakin'!

Wednesday, November 08, 2006

Super SUPER Light (SSL)

Weighing in at merely 14.8 lbs. is the newest member of the Trek St. Louis Family - the 2007 Trek Madone SSL 6.9. It's made of the new High Modulus OCLV carbon and comes with some sweet OCLV carbon wheels. This one found a home, but there are plenty more looking for a place to stay. (Make sure you wipe off the drool on your keyboard.)

Monday, November 06, 2006

It's Coming!!!

We've been searching the globe for a new brand of mountain bikes to compliment Fisher and Trek's already stacked line of off-road machines. Actually we didn't find a new brand at all. We found an original. Allow us to introduce Yeti Cycles as the newest member of the Trek Store family. Yeti has as deep a tradition in mountain biking as any company around and we welcome them with open arms. John Tomac, Juliana Furtado, Missy Giove, Myles Rockwell, Jimmy Deation and many others got their start racing for John Parkers Durango based company. Now located on the front range in Golden, Colorado, they make some of the best bikes in the world. Yeti's history section on their website might still be under construction, but click on the photo below to take a tour of the factory.Bikes will be in the store soon. We'll keep you posted.

Friday, November 03, 2006

Cross season is here!

Remember to cheer on Greg when he races by you!

Photos courtesy of Action Images - http://www.actionimages.cc

Monday, October 30, 2006

Lance Armstrong autograph

Lance Armstrong at Race to Replace + the Trek 1500 in his hands...

... = the same Trek 1500 signed by Armstrong and Indy Car driver P.J. Chesson

Our St. Louis store, along with the Kansas City and Omaha stores, will be raffling this bike until the end of the year. Each raffle ticket will cost $5 or 5 for $20. The more you buy, the better your chance for winning. All proceeds from the raffle will go the LiveStrong Foundation. And if you are REALLY curious, you can drive to the Kansas City store to see it in person!

Friday, October 27, 2006

Ride the Best Demo Days!

Would you like to try out the latest hardware from TREK, LeMond, and Gary Fisher? Well, here's your chance. Join us for some epic test rides on Saturday and Sunday, November 11th and 12th, at Castlewood State Park. See you then.

Newest Member of the Family!

Nick Coil from the Manchester Racing Club just snagged his new baby. It's a Trek 6.5 SSL Madone - Project One Plata Negra paint scheme. Plata Negra and Baby Bomber will be getting along very well!

Wednesday, October 25, 2006

Women's Night Out!!

Thanks to Tracy Fober, Julie Kramer, and Carrie Cash for presenting fabulous information for us ladies!

We had a blast and can't wait to do it again next year (in warmer weather)!

Saturday, October 21, 2006

Breast Cancer Awareness

Thanks to all who participated in the Breast Cancer Awareness Ride!! The weather was PERFECT and free gifts were a-plenty:) We can't wait to do it again next year.

Monday, October 16, 2006

Trek WSD Demo and Women's Night Out!

This Wednesday from 3-6, all women are encouraged to stop by Queeny Park (follow the signs after the entrance) to demo high-end road and mountain bikes. Myself and Team Revolution will lead a group road ride at 4pm so you can test those bikes on the road! Hang out with us afterwards, also. You will get the chance to meet Julie Kramer from the Trek WSD Demo Tour!

This Thursday @ 6pm, all ladies are invited to our Women's Night Out Party! We will have various guest speakers talking about physical fitness, mechanics, and group rides - ALL GEARED TOWARDS WOMEN! Free wine and hors d'ouevres, tour of our fit room, and flat tire clinics...and best of all...DISCOUNTS! Get your Christmas shopping done early, or stock up on your winter necessities! We have clothing and accessories that can be used not only for riding, but for running and spinning also. We can't wait to see you here!

Sunday, October 15, 2006

St. Louis Variety Club Bikes For Kids '06!

Greg and I made a visit to Rams' Park last weekend to help out the St. Louis Variety Club. They donated over 250 children's bikes to various organizations and the kids were more than thrilled! Greg, myself, and TONS of volunteers spent countless hours building bikes and checking them once over for safety.

Look out for this event next year. If you work with an organization and would like to be involved either by volunteering your time, or receiving bikes for children, shoot me an email - Jessica@trekstl.com.

Saturday, October 14, 2006

Thursday, October 12, 2006

Breast Cancer Awareness Ride!!

I'm just reminding all of you who have not registered for the Breast Cancer Awareness Ride this Saturday, to get online and do so! The weather should be perfect!

We have a bunch of raffle prizes and giveaways to all participants, plus some coffee and bagels to recover with afterwards. Be prepared to see discounts on the store also.

This is a great chance to get out and ride, meet new people, and help others while having fun. It's only $25 to register and well worth it. Here is the link to the active.com website - http://www.active.com/event_detail.cfm?event_id=1342935.

See you soon!

Monday, October 02, 2006

New Winter Clothing

Whether you are riding in the fall and/or the winter seasons, we have the layers you need. Our full Nike, Craft, and Pearl Izumi line will keep you safe from wind, rain, and cold climates. These are great for Missouri, up north, over east, mountains, or flat lands.

The women's Nike Soft-Shell Jacket is made with Clima-FIT fabric for optimal breathability, weather-resistant exterior, zip-off sleeves, bright blue color, and reflective lining.

The men's Pearl Izumi Gavia bib tight is made with AmFIB material for wind and water protection, especially over the shin area. It comes with Pearl's 3D Pro chamois and includes silver ions to prevent microbial build-up (similar to Trek's active wear shirts). All around, this bib is the best tight for all cold conditions.

These are just a couple of items to discuss. Come by and see our collection, and by all means, TRY THEM ON!

Wednesday, September 27, 2006

Bike Rodeo Extravaganza!

Thanks to the College School of Webster Groves for letting me stop by to discuss bicycle safety, mechanics, and enthusiasm! I had a great time and it was a pleasure meeting all of you. Keep commuting and stay safe!

In honor of our BIKE RODEO this Saturday (info to the right of your screen), here is a video reminding you to wear your helmet and to not drink and ride. I would suggest bringing your kids' bikes and helmets on Saturday to make sure when this happens, they stay unharmed:

Friday, September 22, 2006

TREK WSD Women's Night Out

Ladies, come join us the evening of Thursday, October 19th. There will be basic bicycle maintenance clinics, a bike fit seminar, exclusive in-store discounts, free stuff, and, of course, drinks and hor d'oeuvres. Special guests include pro bike mechanic, Julie Kramer, and Tracy Fober, physical therapist, conditioning specialist, and USA Weightlifting Club Coach. See you then!

Monday, September 18, 2006

TREK WSD Breast Cancer Awareness Ride

Join the TREK Store STL for a 10-mile no-drop ride, Saturday, October 14th at 10am. There's a $25 entry fee that's donated entirely to the Breast Cancer Research Foundation. All you have to do is register at Active.com. Every participant receives a free gift! We hope to see you there.

Thursday, September 14, 2006

Fisher full suspension in the house!

Gary Fisher has some stellar additions to the full suspension family this year. In stock as of yet, we have a Caliber, HiFi Plus, and HiFi Deluxe. Whether it's cross country riding or all mountain riding, these bikes will force you to have fun and perform well. Come by and learn about the new HiFi line.

Friday, September 08, 2006

Super sweet!!

Congrats to Marianne for snagging a super sweet bike! She just picked up her new Bonnie cruiser that comes with fenders, and we installed 2 gigantic baskets in the back for her to commute with, as well as front and rear lights. She is also going to ride her bike with her daughter while taking her to and from school! Thanks Marianne, have some great rides!

Thursday, September 07, 2006

Commuting contest - only the strong surive!

Alright. I have a challenge for you. Most of our employees commute to work daily and everyone thinks we're super strong machines especially wired unlike any human being...WRONG! We are every day riders like the rest of you, with aches and pains, good days and bad days, riding in heat and wind.

We're starting a commuting contest here at the shop for employees and customers. It starts September 11th and ends October 16th. All you need to do is ride to either work or school each day you are required to go, count how many times you ride your bike to your destination, and let us know each Monday so we can write it on the big board at the front of the store. We are not counting by mileage, and rather are counting by days travelled in percentage form. That way, someone who rides only 10 miles a day - 4 to 5 days out of the week is not penalized by someone else who rides 30 miles a day - 6 days a week. Capisci?

You don't have fenders? You need slick tires? No flat repair kit? Ah...I understand...good thing we carry everything you need to commute! Come by and we'll help you get on your way!

Prizes? Heck ya! The top 5 commuters win some super awesome prizes that we are not going to tell you about until we get closer to the end. Some sweet plans are in the works.

Call the shop at (636) 394-2453 or email me (Jessica) and we'll get you on the board!

Saturday, September 02, 2006

Closeout Sale

We're having a HUGE closeout sale! Here is the list of bicycles, clothing, and helmets on sale:

'05 Madone 5.9 50cm demo bike - WAS $5169.99 - NOW $3500
'06 5000 road bike - WAS $1869.99 - NOW $1769.99
'05 Liquid 25 - WAS $1999.99 - NOW $1799.99
'04 Top Fuel 98 - WAS $3674.99 - NOW $3124.99

'05 Big Sky - WAS $1104.99 - NOW $899.99
'05 Tete de Course - WAS $5499.99 - NOW $4499.99
'05 Chambery - WAS 2099.99 - NOW $1899.99
'05 Croix de Fer - WAS $1289.99 - NOW $999.99
'04 Zurich - WAS $2199.99 - NOW $1499.99

'05 Reve - WAS $1784.99 - NOW $1384.99

Women's summer clothing (excluding team jerseys) - 25% off

Trek Anthem - 50% off
Limar - 25% off

We custom fit everyone to our bicycles. Come by with some relaxing clothes and tennis shoes/cycling shoes with SPD cleats so we can properly fit you and go out on some test rides!

Friday, September 01, 2006

Manchester Racing Club - Gateway Cup 2006

Come cheer on your favorite team at the Gateway Cup this weekend. The Manchester Racing Club will be at every race, so look for the blue, red, and white jerseys!

Tonight the races begin at 5pm in Lafayette Square. It's a great night to hang outside with your friends and grab some wine or beer.

Tomorrow afternoon the races will be held on Washington Avenue and begin at 2:30pm.

Sunday the races are on the Hill and begin at noon.

Monday the store will be closed and the races will be held in the U. City Loop and begin at 9:30am.

For more information visit STL Biking!

Thursday, August 31, 2006

Kids triathlon a HUGE success!!!

The 1st Annual Parkway Central Age Group Triathlon was a huge success! Props to Kevin Mabie for putting it all together. Kids from ages 6-18 participated and had a blast amidst the rainy weather. I was personally amazed to see such dedicated and athletic kids. It was an honor for our shop to sponsor the race and we can't wait to do it again!

I've had a few parents contact me about their children joining our Multi-Sport Club. If anyone else is interested, shoot me an email at Jessica@trekstl.com and I can fill you in! Our next club meeting is Monday, September 11th at 8pm here at the shop so hurry up before the meeting comes around!

Thursday, August 24, 2006

Bontrager Race XXX Lite VR

OCLV Boron carbon composite construction optimized with additional mix of 110 and 55gsm carbon

Variable Radius shallow drop creates a classic-look

Double cable groove for Campagnolo compatibility

Full color graphics with nude carbon clear coat

31.8 Clamp diameter

135 grams



Saturday, August 19, 2006

Trek World Update - Celebrity Status

The first crew met some rockin' celebrities at Trek World - Bob Roll, Zap, Chrissy and Chris from the Women's Demo Crew, Dave Mirra, and Gary Fisher. I had the brilliant opportunity to mountain bike ride with Gary (on a Genesister full suspension of course). Thanks Gary!

You may be wondering why Dave Mirra was at a Trek convention...well, Trek has thrown Mirra Co. in the lineup. His new BMX line is definitely going to shock you. He even has kid sizes with aluminum frames so it's easier for the little guys to pop those tricks.