Ride the Best Demo

Come down to Castlewood State Park on November 10th and 11th and check out all the new 2008 Bikes.

Expected Appearances:

Gary Fisher Rig

Gary Fisher HiFi Pro




Lemond Le Victoire

Trek Fuel EX 8

Trek Madone 5.2

Bring your shoes, pedals, and warm weather clothing down to the site ready to ride. Feel free to stay all day and ride as many bikes as you please. Riding will start early on saturday at 10am. Riding will end on sunday at 3pm.

Our sunday morning coffee ride will be cancelled for the demo. Feel free to come down and ride at the demo instead.

The sunday ride continues!

Dont Forget:

Our sunday morning road ride will continue every sunday - even as the weather gets colder and colder. We may start to mix up the route we take. Take a look at the routes on routeslip.com :

sunday ride #1

sunday ride #2

sunday ride #3

Meet at the Shop at 8am ready to ride. We have to be back here by 11am so employees can open the shop at Noon.

Breast Cancer Awareness Ride Recap

Thanks to everyone who joined us on the 2nd Annual Breast Cancer Awareness Ride! We had well over 30 riders, which is more than double the attendance last year.

Congratulations to Maggie and Maureen Conley who won the 2 attendance prizes - a Trek Vapor WSD helmet and a Timex watch.

Any rider who filled out the Sweepstakes entry form will be entered in Trek's raffle for a Lime bike, Bissell vacuum, and other great prizes.

Thanks for coming and we can't wait to see you all next year!

Breast Cancer Awareness Ride Update!

The BCAR attendance is adding up quickly! Reserve your spot now - the first 25 to register receive a free pair of limited edition Breast Cancer Awareness Ride gloves!

All children riding the kids' route must be accompanied by their parent/guardian!

ALSO: THE SHOP WILL BE CLOSED DURING THE RIDE FROM 10AM-12PM ON SATURDAY, OCTOBER 13TH!

We apologize for the inconvenience and appreciate your business!

2nd Annual Breast Cancer Awareness Ride!

ROUTES POSTED!

Links to each route are on the right side of the screen under "Upcoming Events".

If you did not already know, October is National Breast Cancer Awareness Month. For the 2nd year in a row, Trek is sponsoring a National Breast Cancer Awareness Ride on October 13th. Many Trek stores throughout the country are hosting this ride at the same time and will raise thousands of dollars to help find a cure. The Trek Store of St. Louis is hosting this ride for the 2nd year and invite all riders to join us; whether you have a mountain bike, hybrid, fixed gear, tri bike, road bike, recumbent, or even a unicycle, we want you on this ride. We are planning different routes to incorporate all types of riders and bikes. We will have a sag wagon for at least one route. Men, women, and children are all encouraged to attend.There is a registration fee and all of the money goes to the Breast Cancer Research Foundation. You can still make a donation if you are unable to join us on the ride. To do so, register online and then send me a note/call the shop saying you will not make it to the ride. Trek has developed a website to help promote the ride and your participation which links directly to Active.com for online registration http://www.bcar2007.santu.com/. The first 25 pre-registered riders receive custom full-finger gloves on the day of the ride. All participants receive fun shwag (t-shirts, water bottles, etc.) and can also enter to win 2-custom Lime Bikes, 5 Pink Saris Bone Bike Racks, 2 Bissell Healthy Home Vacuums, 1 Bissell SpotBot Pet.
So, mark your calendars to participate in this fulfilling and exciting event. The fall colors will be blooming and the weather will be perfect for riding. We will have a post-ride party in the shop afterwards with coffee and pastries, as well as give-a-ways and raffles. Feel free to email me back with any questions you have.
Saturday, October 13th @ 10am. Trek Store of St. Louis.

Newest Arrival - Hot Off the Mold!

Our newest arrival at the shop is the 2008 Madone 5.5! Get it while it's hot...this bike will sell quickly!

Our other new addition is the 2008 Gary Fisher HiFi 29er. Bigger is better and it really does make sense. The carbon/aluminum lugs are beautifully crafted for a smooth finish. Wow, this bike is hot!

Tour of Missouri - St. Louis Recap

Disco train:

WOW! What a blast! Our crew watched a few sprints at the sprint line and cheered on Discovery. I can still remember the look on Levi's face when he saw how many Trek St. Louis/Kansas City people were there cheering him on as he first came through...

A few other celebrities were watching the race and also presenting awards to the winners afterwards. St. Louis Mayor Francis Slay was one of them...

I spoke with my good friend, Brad Huff, at the after party and found out how bad his crash was at the finish. He landed on his head, feet in the air, and is actually quite alright. He has a few scratches and is sore, but no broken bones and his vertebrae is still connected. Wow, heal up well Brad!

Discovery Team Appearance!

Our customers Tricia and Dan Atchison took some GREAT photos of the Discovery Channel Team appearance last night. Check out the link!

http://www.kodakgallery.com/Slideshow.jsp?Uc=4sk1arx.xoh82gd&Uy=sr98mk&Upost_signin=Slideshow.jsp%3Fmode%3Dfromshare&Ux=0&mode=fromshare&conn_speed=1

TOUR OF MISSOURI BRIGADE!

Hear ye, hear ye! The shop will be CLOSED on Sunday, Sept. 16th in order for our employees, friends, and dear customers to enjoy the last stage of the Tour of Missouri! We have special arrangements for anyone who wants to party with our "Disco Train".

Meet at the shop in time to leave at 11am and we will caravan down to the course. Bring your bike so that you can ride with us to different spots of the course. We will arrive in front of Llewelyn's in the Central West End to eat, watch the sprints in the sprint zone, then ride over to the grand finish line to watch the final sprint. OUR WEEKLY SUNDAY COFFEE RIDE IS TRANSFORMED INTO THIS EVENT.

Feel free to dress up in '70s attire and cheer on the Disco team! If anyone has a cheap disco ball, let us know (we want to hang one in the tent).

Tour of Missouri Apparel!

We now have a full stock of Tour of Missouri t-shirts! We have men's, women's, and children's in all major sizes. Come get yours before they sell out!

2nd Annual Trek Breast Cancer Awareness Ride!

If you did not already know, October is National Breast Cancer Awareness Month. For the 2nd year in a row, Trek is sponsoring a National Breast Cancer Awareness Ride on October 13th. Many Trek stores throughout the country are hosting this ride at the same time and will raise thousands of dollars to help find a cure. The Trek Store of St. Louis is hosting this ride for the 2nd year and invite all riders to join us; whether you have a mountain bike, hybrid, fixed gear, tri bike, road bike, recumbent, or even a unicycle, we want you on this ride. We are planning different routes to incorporate all types of riders and bikes. We will have a sag wagon for at least one route. Men, women, and children are all encouraged to attend.

There is a registration fee and all of the money goes to the Breast Cancer Research Foundation. You can still make a donation if you are unable to join us on the ride. To do so, register online and then send me a note/call the shop saying you will not make it to the ride. Trek has developed a website to help promote the ride and your participation which links directly to Active.com for online registration http://www.bcar2007.santu.com/. The first 25 pre-registered riders receive custom full-finger gloves on the day of the ride. All participants receive fun shwag (t-shirts, water bottles, etc.) and can also enter to win 2-custom Lime Bikes, 5 Pink Saris Bone Bike Racks, 2 Bissell Healthy Home Vacuums, 1 Bissell SpotBot Pet.

So, mark your calendars to participate in this fulfilling and exciting event. The fall colors will be blooming and the weather will be perfect for riding. We will have a post-ride party in the shop afterwards with coffee and pastries, as well as give-a-ways and raffles. Feel free to email me back with any questions you have.

Saturday, October 13th @ 10am. Trek Store of St. Louis.

It's Chrome baby!

School has started up again and you need a fresh new bag to sport around campus, right? We have the bag for you. Have you ever heard of Chrome bags? If not, check out their products at www.chromebags.com. We have a GREAT selection of bags in the shop, so come by and see all of the options.

These bags are waterproof with MANY pockets and plenty of space, flashy colors, an area to place your favorite stickers (or write love messages for your crush to see as you ride by), and a perfect fit around your back and chest no matter how big or small you are. These are the best fitting bags on the market, hands down. We also carry the light-weight and heavy-weight Chrome knickers, laptop cases, and cell phone holders. Now there is no excuse for "forgetting" your books at home!

1 World - 2 Wheels

Last week at Trek World in Madison, Trek unveiled their global initiative to fight some of the today's toughest obstacles: pollution, global warming, and obesity (adult and sadly childhood as well). Trek has pledged a minimum of $1,600,000 annually to organizations such as IMBA and Bikes Belong to build more trails and help raise awareness on the benefits of riding bikes.
1 World - 2 Wheels: A TREK Commitment, will give everyone a real opportunity to re-evaluate the way they live their lives and hopefully make a change for the better. From finding Safe Routes to School for kids, to helping communities become more bike friendly, Trek's commitment to change the world could do just that.

Missouri State Champ!

I feel really weird typing a blog about myself on here...so I'm handing the reins over to Geoff. Go for it, buddy.



Thanks Jess! And congrats on your championship race!

So two weekends ago the Missouri State Criterium Championship Race was held in Jefferson City. We had two racers from the shop show up ready to race. Greg Lyeki raced in the Category 4 race, coming in 3rd! The other racer was Jessica Meyer. Jessica raced in the women's open race, taking first prize and the Missouri State Criterium Champion's jersey. These two will be getting ready for Gateway Cup with the rest of the Manchester Racing Club. That race is going to be running labor day weekend. There will be four races that weekend. Check out the gateway cup website for more information. Two races to go before then, so when you see any of the racers in the store give them a pat on the back! And be sure to come out and support us on labor day!

Lemond Tete de Course

Check out this article about the new Lemond Tete de Course on Pez Cycling News: Lemond.

Lemond REALLY stepped up this year to create a thinner, lighter, yet much stiffer frame.

Check it out!

We just received our first shipment of Trek 1.2 bikes and they are amazing! Trek definitely gets style points this year for replacing the 1000 series with the 1.2 series. It's rare having a bike with white bar tape and a white saddle for only $769.99. Come in soon because these bikes are hot items!


We also have many closeout specials on bikes. One of our fastest and lightest bikes, the Madone 5.9 SSLX is on sale from $9,999.99 to $6,999.99! This is the EXACT model the Discovery team raced on. You can view all of our sale items online by going to the main page at www.trekbicyclestores.com and clicking on the "What's on sale" button on the left and going to the Trek St. Louis store. Once you see something you like, come in the store and check it out in person.

Shimano Blowout Sale!

Take advantage of our Shimano shoe sale! Shimano's R-215 road shoes were regularly priced at $240.00 and are now on sale for $180.00 (25% off!). Or, you can purchase Shimano Ultegra pedals and only pay $156.00 for the shoes (35% off!)

Join us on our End of the Tour Ride!

Each of our four stores will lead a no-drop group ROAD ride on Sunday, July 29th. Ride with other members in your community to celebrate the last stage of the Tour de France. The rides will start at 8:00am and end by 11:00am at each store - St. Louis, Kansas City, and Omaha.

All riders are invited to enjoy complimentary pastries and coffee after the ride while watching the Tour! Come meet other members of your local community while celebrating one of the greatest races of all time! The food and coffee will be supplied by Kaldi's Coffee Company!

Mileage is about 30 miles, the pace is 15-18mph, but different groups can branch off if a different speed is preferred. See you on Sunday!

City-Wide Open Studios!

What are you doing this weekend? Hopefully you are riding in the City-Wide Open Studios event organized by the Contemporary Art Museum. We will be leading free bike tours on Saturday and Sunday, July 21st and 22nd, around the city of St. Louis that visits various art studios, along with a lunch stop at Schlafly each day! Sunday evening from 4pm-8pm you can attend the Starving Artist's BBQ on the Contemporary's beautiful outdoor patio. Tickets are only $10, with a cash bar for drinks. Entertainment is provided by Jason Wallace Triefenbach and Gentleman Auction House (awesome band!) Please visit their website for more information - www.openstudiosonline.org. Also, stop by the museum to enter our raffle for a new Lime bike! Tickets are only $5!

Other great sponsors besides our shop include the RFT, Alive Magazine, Schlafly, Pulaski Bank, KDHX 88.1, River City Professionals, Wolfgang Puck, and Continental Life Building.

Around the world with J Rae

Bikes bikes bikes are everywhere! I just returned from Italy and England with many photos of bicycles. The Italians love their cruisers and road bikes, and the English love all types of bikes. I saw many Treks, Lemonds, and Gary Fishers in England, especially in London.

Here are a few photos I snapped. The last two are from the Tour Prologue held in London this year; I was in Hyde Park. The first is of Robbie McEwen and the second is of a Discovery member.

THIS JUST IN!

THE NEW 2008 MADONES! You have to see them to believe it!

INTRODUCING: THE NEW TREK MADONE!


Come into the shop on Tuesday, June 5th, to see the newest bikes out of the factory! Read up on the amazing new technology Trek has put into these bikes HERE!

Livestrong Challenge

Our friend, Matt Hill, just bought a sweet new Madone with the Discovery Channel paint scheme from our shop. He will be riding in the Livestrong Challenge October 12th-14th in Texas. He will be accompanied by Brett Richard, Ashley Richard, and Wesley Halloran. They are riding in honor of Matt's mother, Lera McGlaughlin, who was diagnosed with cancer on April 3rd this year; their team name is "Team 4//3".

Please visit this website to learn more about Matt's team and to make donations: Livestrong Challenge.

Closed on Memorial Day

We will be closed on Memorial Day - Monday, May 28th. We apologize for any inconvenience this may cause.

Thank you for your business and enjoy the holiday!

Custom Road and Mountain Shoes Now Available!

Introducing the new Shimano R-300 road shoes, as well as the M-300 mountain bike shoe. They feature moldable uppers that form to your foot for a custom fit. Ultra rigid, lightweight soles transfer your energy straight to the pedals, and allow for compliance and grip for hiking sections. Moldable insole forms to foot for a precise fit, but custom orthotics can be used during the fit process. The insoles improve fit and increase shoe to pedal stability . Micro-adjust buckle and dual offset straps, securely stabilize foot and allows for subtle adjustments. Offset straps prevent pressure points to the foot. Anti-slip heel lining, prevents heel lift. Wide type is available with roomier toe box. These shoes are flying off the shelves.

The custom fit process takes about an hour, and appointments are recommended. These will be the best shoes that you have ever worn, or will ever wear. So come in look at the shoes, try them on, and see for yourself that these are truly the best shoes in the world.

Tuesday Store Hours Changed

PLEASE NOTE: THE SHOP WILL BE OPEN FROM 12PM-8PM EVERY TUESDAY STARTING TUESDAY, MAY 15TH.

Our employees will be holding meetings and product testing every Tuesday morning. These extra few hours will give us time to discuss ways to better serve you, as well as know products better.

We apologize for any inconvenience this may cause and appreciate your patience. Thank you for your business!

New Mountain Bike Rides!

We are proud to introduce our new group mountain bike rides!


Every Sunday morning from 9am-11am, we are leading no-drop group mountain bike rides at Castlewood State Park starting Sunday, May 20th. All riding levels are welcome. Be ready to ride at 9am!


Meet at the Gazebo by the main parking lot. SWEET!

This Weekend

5-Card Draw Charity Poker Ride -
May 12th, 9am-2pm. $25 entry fee (proceeds go to charity).

Eureka-Pacific Elks Lodge. Call Tony Vandergriff (636) 587-8906 for information.